Character is important in both your business and everyday activities. It consists of a set of behavior traits or way the you conduct yourself. Your behavior or conduct then determines how other people judge your character or the type of person you are.

When you have good or positive character, you act in a manner that is honorable, courageous, compassionate and ethical. It results in being viewed with respect, overcoming the difficult and feeling good about yourself. This increases your esteem and self-respect, as well as allows you to prosper. A bad reputation can even affect your confidence and relationship with others.

Having good character is important to us all in maintaining a good position in society and a favorable opinion of yourself. Having poor character affects whether others want to deal with you or your business.